From NYLINE-S, 11/19/2010

ALBANY, N.Y., November 18, 2010-The New York State Library, in conjunction with the nationwide Collaborative Summer Library Program (CSLP), has announced the “You Are Here” Teen Video Challenge 2011, a competition for teens to get involved with reading and their public library’s summer reading program.

For 2011, the State Library and CSLP are taking a new approach to involve teenagers in promoting summer reading and public libraries. The Teen Video Challenge is a CSLP sponsored competition with prizes for teens who create their state’s winning video to promote reading, libraries, and the 2011 CSLP slogan, “You Are Here.” A New York State teen with the winning entry will be awarded $250 and his or her library will receive $100.

“Teens across New York State are invited to create a 30- to 90-second video using the slogan ‘You are Here’ to promote summer reading at their local libraries,” says Karen Balsen, coordinator of Summer Reading at New York Libraries. Balsen, who is also the New York State representative for the CSLP and chair of its PR and Marketing Committee proposed the idea to the CSLP to encourage teen’s participation in the creative process. “The idea is to involve teens in thinking about the benefits of summer reading before and during the summer months. It’s also an opportunity for New York State teens to showcase their creativity and have their ideas heard before a national audience.”

Each state and CSLP member entity that participates in Teen Video Challenge 2011 will organize and implement their own competition to arrive at one winner per state, or member entity,that will be named an official CSLP 2011 Teen Video to promote summer reading nationwide. Winners will be announced by CSLP in spring 2011.

Full details about the Summer Reading at New York Libraries “You Are Here” Teen

Video Challenge 2011 are available at participating local libraries and at


For any further information contact Karen Balsen at the NYSL Division of Library Development, or 518-486-2194